How to Make Profits Selling Rakhis Online: Shop in Bulk from DeoDap
If you’re looking to start a small online business this festive season, selling rakhis can be a great way to earn profits with low investment. By sourcing from DeoDap’s bulk rakhi collection, you get access to a wide variety of affordable and beautiful rakhis suitable for all customer preferences. From promoting your products on WhatsApp and Instagram to setting competitive prices and offering quick deliveries, this step-by-step guide helps you build and grow your rakhi reselling business. Start small, focus on good customer service, and with the right approach, you can turn this Raksha Bandhan 2025 into a successful earning opportunity!

Raksha Bandhan is a festival that brings siblings closer, but it also brings a golden opportunity for small business owners, students, homemakers, and anyone looking to earn extra income from home.
If you’ve ever thought, “How can I start selling rakhis online?”, this is your chance! With DeoDap’s bulk rakhi collection, getting started is simple, affordable, and beginner-friendly.
This guide will show you exactly how to make profits by selling rakhis online in 2025—step by step.
✅ Step 1: Understand the Growing Online Rakhi Market
The online rakhi business has been growing fast in the past few years. Why?
✔️ More people now shop online instead of going to crowded markets.
✔️ Many brothers stay in different cities or even countries, so sisters prefer ordering rakhis online for home delivery.
✔️ Social media apps like WhatsApp and Instagram have made it easier for small sellers to reach customers without opening a shop.
This means there’s a huge demand for affordable and beautiful rakhis that people can buy quickly online.
✅ Step 2: Source Rakhis at Low Wholesale Prices
The most important part of making profits is buying at the right price.
That’s where DeoDap’s rakhi collection comes in handy. DeoDap offers a huge variety of rakhis at wholesale rates, making it easier for you to sell at a good margin.
You’ll find all types of rakhis here:
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Kids Rakhis
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Religious Rakhis
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Golden and Silver Rakhis
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Designer and Premium Rakhis
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Rakhi Combos for brothers staying far away
👉 Check out the complete collection here: Rakhi Collection
By buying in bulk, your per-piece cost reduces, allowing you to offer competitive prices to your customers while still making a decent profit.
✅ Step 3: Decide Where to Sell Online
You don’t need a big website or an e-commerce store to start. Here are easy ways to begin:
📲 WhatsApp Business
Create a WhatsApp Business account. Click good photos of your rakhi stock and share them with friends, family, and local groups.
📸 Instagram & Facebook
Start a simple Instagram page. Post rakhi images with captions like “Affordable Rakhis for Raksha Bandhan 2025. DM to order!”
🌐 Online Marketplaces
If you have more experience, you can even sell on platforms like Meesho, Amazon, or Flipkart. But for beginners, social media and WhatsApp work best.
✅ Step 4: Set Your Selling Price
Here’s a simple way to calculate your profit:
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If you buy a rakhi for ₹10, you can easily sell it for ₹30–₹50 online.
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Rakhi combo packs that cost you ₹100–₹150 can sell for ₹250–₹300.
Your profit margin could range between 30% to 60%, depending on your pricing strategy.
✅ Step 5: Promote Your Rakhi Business Smartly
Promotion doesn’t mean spending lots of money on ads.
Here are zero-cost ways to promote your online rakhi business:
✔️ Share on family WhatsApp groups
✔️ Post Instagram stories with “Swipe Up” or “DM to Order”
✔️ Create a small Rakhi Catalog PDF with pictures and prices
✔️ Offer small discounts like “Buy 3, Get 1 Free”
You can also highlight festival urgency by using lines like:
“Raksha Bandhan is just around the corner! Limited stock available!”
✅ Step 6: Offer Good Customer Service
Remember, happy customers = repeat customers + word of mouth sales.
✔️ Pack rakhis neatly
✔️ Mention delivery timelines clearly
✔️ Offer quick replies to queries
✔️ If possible, add a free Roli-Chawal packet with each order—it costs less but leaves a big impact
✅ Step 7: Plan for Delivery and Shipping
For local deliveries:
✔️ Use Swiggy Genie, Dunzo, or local courier services
For outstation deliveries:
✔️ Use India Post or affordable courier services
Always factor in delivery costs while pricing your rakhis.
Tip: For customers ordering from far cities, suggest rakhi combo packs which include everything (rakhi, roli-chawal, card, sometimes even a sweet or small gift).
✅ Step 8: Keep Track of Orders and Payments
Use a simple notebook or Excel file to note:
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Customer name
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Rakhi design they selected
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Quantity
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Payment status
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Delivery status
This will help avoid confusion, especially if you get a high number of orders close to Raksha Bandhan.
✅ Step 9: Upsell and Cross-Sell
Once customers trust you for rakhis, you can also offer:
✔️ Return gifts for sisters
✔️ Decorative thalis
✔️ Small sweets, dry fruits, or chocolates for Raksha Bandhan hampers
DeoDap also offers various gifting items, so you can grow your festive product range in the future.
✅ Step 10: Learn and Grow for Next Year
After Raksha Bandhan 2025, review what sold well.
✔️ Which rakhi designs were in high demand?
✔️ Which price ranges moved faster?
✔️ Which sales channels worked better—WhatsApp or Instagram?
This learning will help you place smarter bulk orders with DeoDap next year and grow your business even more.
✅ Final Thoughts – Start Small, Think Big
Starting an online rakhi reselling business may seem small at first—but with the right products, good customer service, and a little bit of creativity, it can become a great side income during every festive season.
With DeoDap’s bulk rakhi collection, you get affordable rates, huge variety, and fast delivery—making your job as a seller so much easier.
So don’t wait. The Raksha Bandhan rush starts early—stock up on rakhis today and get ready to make profits!
👉 Explore and shop bulk Rakhis here: https://deodap.in/collections/rakhi